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Psychologist, Performance Coach,
AI architect & researcher
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Is Your Business Outsourcing Too Much of Its Judgment to Systems That Don’t Know What Matters to You?
Greta Bradman, April 2025 There’s a quiet shift happening in organisations right now. It’s not just about AI replacing tasks. It’s about...
Greta Bradman
Apr 216 min read


Your Life is What you Pay Attention to
"What do I really want? What will make me happy? There's got to be more than this. " A lot of people start by considering these musings...
Greta Bradman
Mar 24 min read


Everyone has TWO sets of values, and we need to spend more time talking about this.
Values are an extraordinary and under-utilised resource in our lives. And not just the great ones - the ones you might think of when you...
Greta Bradman
Mar 27 min read


The Best Time to Plant a Tree
There's a saying amongst gardeners: the best time to plant a tree was twenty years ago; the second best time to plant a tree is today....
Greta Bradman
Mar 24 min read


The importance of finding moments for 'incidental validation'
Update - Phew! Can you believe I wrote this article back in 2021?! In the midst of experiencing the global pandemic from Melbourne,...
Greta Bradman
Nov 9, 20216 min read
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